The Book Publicity Blog

News, Tips, Trends and Miscellany for Book Publicists

Things to be thankful for

As it became clear this Thanksgiving weekend exactly how un-thankful some are, I thought I would focus instead on some (book publicity-related) things for which I am thankful.

Informative blogs.  I wish I had more time to keep up with media and publishing blogs (many of which are listed on my blogroll).

Mobile apps.  Applications like Facebook, Open Beak and Tweetdeck that run on mobile phones / PDAs are incredibly useful for keeping in touch with friends and colleagues and for staying abreast of the news.

File sharing.  I’m a sucker for all things Google, but you have to admit, these crazy kids have a good thing going.  Google Calendar allows author and publicist to share a book tour itinerary.  Google Docs can also be used for sharing itineraries (or press material).  Google Wave, a mash-up of sorts between Google Groups, Google Docs and plain vanilla email, is the hot new app these days, although it’s being beta tested now so you can only use it if you have an invite.  (And if you have been invited, please realize that it is, in fact, your patriotic duty to accept and help test the product.)

Syndication.  We’re all busy,  so one of my favorite book publicity tools is Booktour.com.  I enter author events on this site and they’re automatically picked up by numerous online calendars and websites.  Events also appear on the writer’s Author Page on Amazon.

My colleagues.  I went to my 15th-year high school reunion this weekend and was asked — probably about 15 times — if I like what I do.  And the answer is that after 10 years at my publishing house, I can honestly say that I enjoy and am fulfilled by what  I do and appreciate and respect (most) of the people with whom I work, both colleagues as well as authors.

All the lemons.  But let’s not go overboard with the love fest, here, because nothing’s perfect and it never will be.  The best I can hope for is that I’ll learn from my (and other people’s) mistakes, that I’ll gain valuable experience from any situation no matter how frustrating or infuriating and that I will think of silver linings / making lemonade instead of hiring a hit man.  (Oh, wait — did I say that out loud?)

Frozen yogurt.  Well, life’s not *all* about book publicity.

***

As an author / book publicist, what are you thankful for?

November 30, 2009 Posted by | Miscellaneous | 10 Comments

NPR Books Watch — 11/13-11/19

Here are the NPR interviews for the last week.  Anyone who emails me the imprints of all the books listed (or houses if no imprint is available) will win the NPR Books Grid for the prior week that includes, in addition to the information below, interviewer, pub date, imprint, genre, post-interview Amazon ranking, pre-interview ranking (if the book was mentioned on Shelf Awareness and I was able to look up the number before the interview), and interview hyperlink.

***

TOTAL book stories for the past week: 30 (30 last week)

All Things Considered: 6 (8 LW)

Diane Rehm: 3 (4 LW)

Fresh Air: 2 (3 LW)

Morning Edition: 3 (3 LW)

NPR.org: 4 (6 LW)

Talk of the Nation: 9 (3 LW)

Tell Me More: 1 (0  LW)

Weekend Edition Saturday: 1 (2 LW)

Weekend Edition Sunday: 1 (1 LW)

All Things Considered Nairobi to Shenzhen Mark Ndesandjo 
All Things Considered Twilight’ Craze Inspires Manuals For Toothy Teens    
All Things Considered Department of Mad Scientists, The Michael Belfiore
All Things Considered When China Rules the World Martin Jacques
All Things Considered Story Specialists: Doctors Who Write    
All Things Considered A Conservative Read On Palin’s ‘Going Rogue’    
Diane Rehm Fatal Strain, The Alan Sipress
Diane Rehm Little Pink House, The* Jeff Benedict
Diane Rehm Julie Andrews’ Collection of Poems, Songs, and Lullabies Julie Andrews
Fresh Air Buyout of America, The Josh  Kosman
Fresh Air I Still Do Judith Fox
Morning Edition Palin Begins Media Blitz For ‘Going Rogue’    
Morning Edition Reading Sarah Palin: Will She Run For President?    
Morning Edition Hundreds Wait In Mich. Cold To See Sarah Palin    
NPR.org Hardcover Fiction Bestsellers For Nov.12, 2009    
NPR.org Children’s Book, The A.S. Byatt
NPR.org What We’re Reading, Nov. 17 – 23, 2009    
NPR.org Army Relents; Allows Limited Media At Palin Event    
Talk of the Nation Charles Darwin’s On the Origin of Species Michael Keller
Talk of the Nation Step Out on Nothing Byron  Pitts
Talk of the Nation Luna Park Kevin Baker
Talk of the Nation Last Words George Carlin
Talk of the Nation Is Palin’s Going Rogue a Good Read?    
Talk of the Nation Dead Silence Randy Wayne White
Talk of the Nation Persecution of Sarah Palin: How the Elite Media Tried to Bring Down a Rising Star Matthew  Continetti
Talk of the Nation Googled Ken Auletta
Talk of the Nation Books That Will Help You Understand Afghanistan    
Tell Me More Let’s Get Free Paul Butler
Weekend Edition Saturday Hard Work Roy Williams
Weekend Edition Sunday Angel Time Anne Rice

November 20, 2009 Posted by | NPR Books Watch | , , , , , , , , | Leave a Comment

NPR Books Watch — 11/6-11/12

Here are the NPR interviews for the last week.  Anyone who emails me the imprints of all the books listed (or houses if no imprint is available) will win the NPR Books Grid for the prior week that includes, in addition to the information below, interviewer, pub date, imprint, genre, post-interview Amazon ranking, pre-interview ranking (if the book was mentioned on Shelf Awareness and I was able to look up the number before the interview), and interview hyperlink.

***

TOTAL book stories for the past week: 30 (29 last week)

All Things Considered: 8 (7 LW)

Diane Rehm: 4 (5 LW)

Fresh Air: 3 (4 LW)

Morning Edition: 3 (2 LW)

NPR.org: 6 (4 LW)

Talk of the Nation: 3 (3 LW)

Tell Me More: 0 (0 LW)

Weekend Edition Saturday: 2 (2 LW)

Weekend Edition Sunday: 1 (2 LW)

All Things Considered Push Sapphire  
All Things Considered Greatest Trade Ever, The Gregory R.  Zuckerman
All Things Considered Cowboys Full James McManus
All Things Considered Men Who Stare at Goats, The Jon Ronson
All Things Considered Good for the Jews Debra Sparks
All Things Considered Red Book, The C.G. Jung
All Things Considered Changing My Mind Zadie Smith
All Things Considered American Original Joan Biskupic
Diane Rehm Enemies of the People Kati  Marton
Diane Rehm Kids Are All Right, The Diana Welch
Diane Rehm Defend the Realm Christopher  Andrew
Diane Rehm Children of Dust Ali  Eteraz
Fresh Air Tokyo Vice Jake Adelstein
Fresh Air Department of Mad Scientists, The Michael  Belfiore
Fresh Air Open Andre Agassi
Morning Edition Lacuna, The Barbara Kingsolver
Morning Edition Tina Brown’s Must Reads    
Morning Edition Anonyponymous John Marciano
NPR.org Invisible Paul Auster
NPR.org War Damage Elizabeth Wilson
NPR.org What We’re Reading    
NPR.org Paris Review Interviews I-IV, The Philip Gourevitch
NPR.org Changing My Mind Zadie Smith
NPR.org Going Rogue Sarah Palin
Talk of the Nation World is Blue, The Sylvia Earle
Talk of the Nation On Hallowed Ground Robert Poole
Talk of the Nation Fly by Wire William Langewiesche
Weekend Edition Saturday Predictioneer’s Game, The Bruno Bueno de Mesquita
Weekend Edition Saturday Denialism Michael Specter
Weekend Edition Sunday Blended Nation Mike  Tauber

November 13, 2009 Posted by | NPR Books Watch | , , , , , , , , | Leave a Comment

How to save time in book publicity

I’ve posted a lot about what drives me crazy (what can I say — I can be a complainer) but I thought it would also be useful to post about a couple life savers from these past few crazy weeks.

Microsoft Outlook’s Calendar Function

When interview requests for authors are flying fast and furious, it can get really tricky figuring out when an author is available and, once an interview has been confirmed, getting him / her the correct booking information.  Sometimes, this all must be done in a few hours, so anything that saves time and trouble — sending information directly to a calendar program, for example — can be more efficient than trading information in an email message or in Word, which subsequently must often be entered into a calendar program).

(Downside: I haven’t found a way to share an Outlook calendar I’ve created with colleagues — although I do know how to share my own Outlook calendar.  Anyone know how to do this?  Do tell.)

Google Docs

If you can’t / don’t want to use a calendar program and need to record the information in Word, Google Docs allows more than one publicist to access (and change) the document at one time.  This means you’re not left frantically trading email messages: “Let me know when you’re out of the schedule ASAP so I can change something!” 

(Downside: it’s harder to format text in Google Docs than in Word and it’s also a bit slower.)

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I know we’re all busy in the fall.  What saves you time?

November 9, 2009 Posted by | Miscellaneous | , , | 11 Comments

NPR Books Watch — 10/30-11/5

Check out the new NPR Books feature “What We’re Reading.”

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 Here are the NPR interviews for the last week. Anyone who emails me the imprints of all the books listed (or houses if no imprint is available) will win the NPR Books Grid for the prior week that includes, in addition to the information below, interviewer, pub date, imprint, genre, post-interview Amazon ranking, pre-interview ranking (if the book was mentioned on Shelf Awareness and I was able to look up the number before the interview), and interview hyperlink.

***

TOTAL book stories for the past week: 29 (30 last week)

All Things Considered: 7 (6 LW)

Diane Rehm: 5 (4 LW)

Fresh Air: 4 (5  LW)

Morning Edition: 2 (2 LW)

NPR.org: 4 (8  LW)

Talk of the Nation: 3 (4 LW)

Tell Me More: 0 (0 LW)

Weekend Edition Saturday: 2 (0 LW)

Weekend Edition Sunday: 2 (2 LW)

All Things Considered Give My Poor Heart Ease William Ferris
All Things Considered Ayn Rand and the World She Made Anne Heller
All Things Considered Eating Animals Jonathan Safran Foer
All Things Considered Momofuku Dave Chang
All Things Considered Googled Ken Auletta
All Things Considered When the Game was Ours Larry Byrd
All Things Considered Flood Of Palin Books To Hit Shelves    
Diane Rehm Year of the Flood, The Margaret Atwood
Diane Rehm Her Fearful Symmetry Audrey Niffeneger
Diane Rehm Man of Constant Sorrow Ralph Stanley
Diane Rehm Dracula is Dead Jim  Rosapepe
Diane Rehm Lacuna, The Barbara Kingsolver
Fresh Air Googled Ken Auletta
Fresh Air Lit Mary Karr
Fresh Air Lacuna, The Barbara Kingsolver
Fresh Air Audacity to Win, The  David Plouffe
Morning Edition Nigella Christmas Nigella Lawson
Morning Edition My Paper Chase Harold Evans
NPR.org Three Books … / Devilishly Good Books Terrify … And Delight    
NPR.org Superfreakonomics Steven  Levitt
NPR.org What We’re Reading    
NPR.org Becoming Americans Ilan Stavans
Talk of the Nation Dinner with a Cannibal Carol Travis-Henikoff
Talk of the Nation Book of Genesis Illustrated, The R. Crumb
Talk of the Nation Obamanos! Hendrik Hertzberg
Weekend Edition Saturday American Fantastic Tales Peter  Straub
Weekend Edition Saturday Momofuku Dave Chang
Weekend Edition Sunday I Know How to Cook Ginette Mathiot
Weekend Edition Sunday Moon River and Me Andy Williams

November 6, 2009 Posted by | NPR Books Watch | , , , , , , , , | 1 Comment

   

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