Email — can’t live with it, can’t live without it
Last week, The Bad Pitch Blog, recognizing the prevalence of email, posted some rules to consider when sending email. I don’t agree with all their points — like answering all email messages within an hour — but they do provide some valuable tips such as, “Answer all questions, and pre-empt further questions.” (In book publicity, for example, a good pitch will answer — and pre-empt — questions like what the author can talk about, where they are located, what their availability is, how they can be reached, etc.)
And on Friday, Phenix & Phenix Literary Publicists, also recognizing the prevalence of email, posted What to do when your email goes down!
